Bruce K. Alexander (born 20 December 1939) is a psychologist and professor emeritus from Vancouver, BC, Canada. He has taught and conducted research on the psychology of addiction at Simon Fraser University since 1970. He retired from active teaching in 2005. Alexander and SFU colleagues conducted a series of experiments into drug addiction known as the Rat Park experiments. He has written two books about addiction: ''Peaceful Measures: Canada's Way Out of the War on Drugs'' (1990) and ''The Globalization of Addiction: A Study in Poverty of the Spirit'' (2008).
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