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Gross, Philip
Philip Gross
Philip Gross
(born 1952) is a poet, novelist, playwright, children's writer and academic based in England and Wales. He is currently Professor of Creative Writing at the
University of South Wales
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Growing brands through sponsorship : an empirical investigation of brand image transfer in a sponsorship alliance /
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Gross, Philip
Published 2014
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Advertising
Branding (Marketing)
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