McDonaldization revisited : critical essays on consumer culture / edited by Mark Alfino, John S. Caputo, and Robin Wynyard ; foreword by Douglas Kellner.
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| Other Authors: | , , |
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| Format: | Book |
| Language: | English |
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Westport, Conn. :
Praeger,
1998.
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| Subjects: |
Table of Contents:
- Foreword : McDonaldization and its discontents : Ritzer and his critics / Douglas Kellner
- Nostalgia and mass culture : McDonaldization and cultural elitism / Martin Parker
- It may be a polar night of icy darkness, but feminists are building a fire / Jane A. Rinehart
- The rhetoric of McDonaldization : a social semiotic perspective / John S. Caputo
- McDonaldization and the global sports store : constructing consumer meanings in a rationalized society / Steven Miles
- A sociology of rib joints / Philip D. Holley and David E. Wright, Jr.
- Old wine in new bottles : critical limitations of the McDonaldization thesis : the case of hospitality services / Roy C. Wood
- McDonaldization and consumer choice in the future : an illusion or the next marketing revolution? / Stephen Taylor, Sheena Smith, and Phil Lyon
- The McCommidification of society : rationalization and critical theory / Thomas M. Jeannot
- Missing the cultural basis of irrationality in the McDonaldization of society / Ngure wa Mwachofi
- The bunless burger / Robin Wynyard
- Postmodern hamburgers : taking a postmodern attitude toward McDonald's / Mark Alfino.