Re-orienting fashion : the globalization of Asian dress / edited by Sandra Niessen, Ann Marie Leshkowich, and Carla Jones.
"When Hong Kong entrepreneur David Tang opened his Shanghai Tang boutique on New York's Madison Avenue, it was not an isolated example of the globalization of Asian fashion. Further evidence is written on the labels in our closets, and paraded in the form of salwaar-kameez and silk sarongs...
Saved in:
| Other Authors: | , , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Oxford ; New York :
Berg,
2003.
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| Series: | Dress, body, culture.
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| Subjects: | |
| Online Access: | Contributor biographical information |
MARC
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| 245 | 0 | 0 | |a Re-orienting fashion : |b the globalization of Asian dress / |c edited by Sandra Niessen, Ann Marie Leshkowich, and Carla Jones. |
| 246 | 3 | |a Re-orienting fashion : |b The globalisation of Asian dress | |
| 264 | 1 | |a Oxford ; |a New York : |b Berg, |c 2003. | |
| 300 | |a xii, 283 pages : |b illustrations ; |c 25 cm. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a unmediated |b n |2 rdamedia | ||
| 338 | |a volume |b nc |2 rdacarrier | ||
| 490 | 1 | |a Dress, body, culture, |x 1360-466X | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Introduction: the globalization of Asian dress: Re-orienting fashion or re-orientalizing Asia? / Carla Jones and Ann Marie Leshkowich -- 1. Three scenarios from Batak clothing history: Designing participation in the global fashion trajectory 49 / Sandra Niessen -- 2. The Ao Dai goes global: how international influences and female entrepreneurs have shaped Vietnam's "national costume" 79 / Ann Marie Leshkowich -- 3. Korean alterations: nationalism, social consciousness, and "traditional" clothing 117 / Rebecca Ruhlen -- 4. Designing diasporic markets: Asian fashion entrepreneurs in London 139 / Parminder Bhachu -- 5. National colors: ethnic minorities in Vietnamese public imagery / Hjorleifur R. Jonsson and Nora A. Taylor -- 6. Dress for sukses: fashioning femininity and nationality in urban Indonesia 185 / Carla Jones -- 7. Fashion-nation: a Japanese globalization experience and a Hong Kong dilemma 215 / Lise Skov -- Afterword: re-orienting fashion theory 243 / Sandra Niessen -- -- | |
| 505 | 0 | 0 | |t Introduction: The Globalization of Asian Dress: Re-Orienting Fashion or Re-Orientalizing Asia? / |r Carla Jones and Ann Marie Leshkowich -- |g 1. |t Three Scenarios from Batak Clothing History: Designing Participation in the Global Fashion Trajectory / |r Sandra Niesson -- |g 2. |t The Ao Dai Goes Global: How International Influences and Female Entrepreneurs Have Shaped Vietnam's "National Costume" / |r Ann Marie Leshkowich -- |g 3. |t Korean Alterations: Nationalism, Social Consciousness, and "Traditional" Clothing / |r Rebecca N. Ruhlen -- |g 4. |t Designing Diasporic Markets: Asian Fashion Entrepreneurs in London / |r Parminder Bhachu -- |g 5. |t National Colors: Ethnic Minorities in Vietnamese Public Imagery / |r Hjorleifur R. Jonsson and Nora A. Taylor -- |g 6. |t Dress for Sukses: Fashioning Femininity and Nationality in Urban Indonesia / |r Carla Jones -- |g 7. |t Fashion-Nation: A Japanese Globalization Experience and a Hong Kong Dilemma / |r Lise Skov -- |t Afterword: Re-Orienting Fashion Theory / |r Sandra Niesson. |
| 520 | |a "When Hong Kong entrepreneur David Tang opened his Shanghai Tang boutique on New York's Madison Avenue, it was not an isolated example of the globalization of Asian fashion. Further evidence is written on the labels in our closets, and paraded in the form of salwaar-kameez and silk sarongs by the rich and famous of London. The phenomenon merits scrutiny. This vanguard attempt points to the colonial era as the origin of fashion globalization, and describes its development as paralleling the gradual take-over of Asian daily wear by Western dress. From indigenous Batak weavers to Hong Kong designers, and from Indonesian businesswomen's power suits to Korean feminists' national costume, this book explores the sartorial interface of East and West.The globalization of Asian dress needs to be understood as part of an ongoing Orientalism that construes Asia as a feminine Other to the masculine West. The conventional Orientalist definition of fashion as an exclusively Western phenomenon has proved self-fulfilling in both East and West so that the conceptual boundary between the two is continually reasserted by design. Paying close attention to Asians' decisions about what clothing to make, sell, buy, and wear, the case studies in this book challenge Orientalist stereotypes of Asian style as passive and traditional and highlight how these actions are often made invisible by global cultural, rhetorical, and material practices that feminize Asia and the fashion world.This timely book will be of interest to dress and fashion theorists, anthropologists, sociologists, historians, art historians and all those interested in globalization, Orientalism and their effects."--Publisher description. | ||
| 588 | |a Machine converted from AACR2 source record. | ||
| 650 | 0 | |a Clothing and dress |z Asia |9 643985 | |
| 650 | 0 | |a Fashion |z Asia |9 582548 | |
| 650 | 0 | |a Clothing and dress |v Cross-cultural studies |9 643990 | |
| 700 | 1 | |a Niessen, S. A., |e editor. |9 264118 | |
| 700 | 1 | |a Leshkowich, Ann Marie, |e editor. |9 1049561 | |
| 700 | 1 | |a Jones, Carla, |e editor. |9 1049562 | |
| 776 | 0 | 8 | |i Online version: |t Re-orienting fashion. |d Oxford ; New York : Berg, 2003 |w (OCoLC)605952131 |
| 776 | 0 | 8 | |i Online version: |t Re-orienting fashion. |d Oxford ; New York : Berg, 2003 |w (OCoLC)606943494 |
| 830 | 0 | |a Dress, body, culture. |x 1360-466X. |9 1038566 | |
| 856 | 4 | 2 | |3 Contributor biographical information |u http://catdir.loc.gov/catdir/enhancements/fy0613/2002155875-b.html |
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