Advertising outdoors : watch this space /

Advertising outdoors : watch this space / David Bernstein.

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Bibliographic Details
Main Author: Bernstein, David, 1928- (Author)
Format: Book
Language:English
Published: London : Phaidon, 2004.
Subjects:
Advertising, Outdoor > History > Pictorial works
Advertising, Outdoor > Pictorial works
Commercial art
Posters > History > Pictorial works
Posters > Pictorial works
Advertising, Outdoor > History
Table of Contents:
  • Art and advertising
  • Advertising develops
  • Poster rules
  • The creative challenge
  • The strengths of outdoor
  • Images and words
  • Brand and consumer
  • Beyond the billboard
  • The future.
Availability

City Campus

  • Call Number:
    741.67 BER
    Copy
    Available - City Campus Main Collection
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