Vision and values in design management / by David Hands.
"Vision and Values in Design Management examines the changing role and nature of design management. It demonstrates the value of design as a key strategic resource that can be fully utilised in the pursuit of securing competitive advantage within highly complex and emergent markets. Vision and...
I tiakina i:
Kaituhi matua: | |
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Hōputu: | Pukapuka |
Reo: | English |
I whakaputaina: |
Lausanne ; Worthing :
AVA Academia,
[2009]
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Ngā marau: |
Whakarāpopototanga: | "Vision and Values in Design Management examines the changing role and nature of design management. It demonstrates the value of design as a key strategic resource that can be fully utilised in the pursuit of securing competitive advantage within highly complex and emergent markets. Vision and Values in Design Management offers contributions from key thinkers and practitioners drawn from both industry and academia to provide an essential guide to the development, key issues and future directions of design management."--Publisher's website. |
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Whakaahutanga tūemi: | "An AVA Academia advanced title.". |
Whakaahuatanga ōkiko: | 191 pages : illustrations (chiefly colour) ; 30 cm |
Rārangi puna kōrero: | Includes bibliographical references and index. |
ISBN: | 2940373795 9782940373796 |