Blythe, J. (2009). Key concepts in marketing: Jim Blythe. SAGE.
Chicago Style (17th ed.) CitationBlythe, Jim. Key Concepts in Marketing: Jim Blythe. Los Angeles, Calif. ; London: SAGE, 2009.
MLA (8th ed.) CitationBlythe, Jim. Key Concepts in Marketing: Jim Blythe. SAGE, 2009.
Warning: These citations may not always be 100% accurate.