The language of museum communication : a diachronic perspective / Cecilia Lazzeretti.
This volume explores the evolution of the language of museum communication from 1950 to the present day, focusing on its most salient tool, the press release. The analysis is based on a corpus of press releases issued by eight high-profile British and American museums, and has been carried out adopt...
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| Main Author: | |
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| Format: | Ebook |
| Language: | English |
| Published: |
London :
Palgrave Macmillan,
[2016]
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| Subjects: | |
| Online Access: | Springer eBooks |
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| 100 | 1 | |a Lazzeretti, Cecilia, |e author. |9 883472 | |
| 245 | 1 | 4 | |a The language of museum communication : |b a diachronic perspective / |c Cecilia Lazzeretti. |
| 264 | 1 | |a London : |b Palgrave Macmillan, |c [2016] | |
| 300 | |a 1 online resource (xvi, 270 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | 0 | |g 1. |t Introduction -- |g 2. |t Theoretical Background -- |g 3. |t Materials and Data -- |g 4. |t Methodology -- |g 5. |t Lexical Change of Museum Press Releases -- |g 6. |t Structural Change of Museum Press Releases -- |g 7. |t Evolution of Exhibition Titles -- |g 8. |t Newly Emerged Museum Genres -- |g 9. |t Conclusions -- |g Appendix I. |t Sample of Contemporary Communication Genres Adopted by Museums: List of Resources -- |g Appendix II. |t EPA Diacorpus: List of Press Releases. |
| 520 | |a This volume explores the evolution of the language of museum communication from 1950 to the present day, focusing on its most salient tool, the press release. The analysis is based on a corpus of press releases issued by eight high-profile British and American museums, and has been carried out adopting corpus linguistics and genre analysis methodologies. After identifying the typical features of the museum press release, new media more recently adopted by museums, such as web presentations, blogs, e-news, and social media, are taken into consideration, exploring questions such as how has the language of museum communication changed in order to face the challenge posed by new technologies? Are museum press releases threatened by new approaches used in contemporary public relations? Are the typical press release features still detectable in new genres? Drawing on insights from linguistics, discourse analysis, and museum communication this book will be of great value to researchers and practitioners of applied linguistics, sociolinguistics, and museum communication scholars.-- |c Provided by Publisher. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 650 | 0 | |a Communication in museums. |9 354902 | |
| 650 | 0 | |a Museums |x Social aspects |9 630265 | |
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