Translocation : this thesis is submitted to the Auckland University of Technology in partial fulfilment of the degree of Master of Arts (Art and Design) in the year 2004 / Linda Sun ; supervisors: K T Ho, Simon Clark.

In recent years China has become increasingly more exposed to the influences of western culture, this has motivated me to explore the place of traditional Chinese cultural beliefs and virtue amongst contemporary Chinese children. The meaning of virtue refers to the concept of moral value. In the Chi...

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Bibliographic Details
Main Author: Sun, Linda (Author)
Corporate Author: Auckland University of Technology. School of Art and Design
Format: Ethesis
Language:English
Subjects:
Online Access:Click here to access this resource online

MARC

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035 |a (OCoLC)244294165 
040 |a ATU  |b eng  |e rda  |c ATU 
082 0 4 |a 704.947  |2 22 
100 1 |a Sun, Linda,  |e author. 
245 1 0 |a Translocation :  |b this thesis is submitted to the Auckland University of Technology in partial fulfilment of the degree of Master of Arts (Art and Design) in the year 2004 /  |c Linda Sun ; supervisors: K T Ho, Simon Clark. 
264 0 |c [2004] 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
347 |a PDF  |c 1.286 Mb  |3 Whole thesis 
502 |a Exegesis  |b MA&D  |c Auckland University of Technology  |d 2004. 
504 |a Includes bibliographical references. 
516 |a Text (PDF file (63 pages, 1.286 Mb)) 
520 3 |a In recent years China has become increasingly more exposed to the influences of western culture, this has motivated me to explore the place of traditional Chinese cultural beliefs and virtue amongst contemporary Chinese children. The meaning of virtue refers to the concept of moral value. In the Chinese cultural context, "virtue"comprises moral values such as ritual, honour and cultural custom. The aim of this project is to raise awareness of traditional cultural virtue amongst contemporary Chinese children through the re-presentation of a traditional and illustrated Chinese myth 'Nata Caused Havoc in the East Sea'. This re-presentation will involve a re-thinking and re-styling of the traditional illustrations and related design elements for application in a contemporary context. In this research I will produce a portfolio of illustrations and related designs that embody the virtue of traditional Chinese culture to support the launch of a storytelling event that will operate in a contemporary library. This thesis in graphic design includes a practical project, which is a notional 80% of the final submission, accompanied by a 7806, word exegesis. The project will be activated from a design brief and realized through a process of analysis, application and creative synthesis. The research project will explore how graphic representations can be employed to support a storytelling event in a library. The story is based upon the traditional Chinese myth "Nata Caused Havoc in the East Sea". The project seeks to contemporize and at the same time retain the traditional cultural virtue of both the myth and the storytelling event to target a demographic of six to twelve year old Chinese children. 
520 8 |a Author supplied keywords: Storytelling; Mythology; Chinese mythology; Art. 
530 |a Also held in print (39 leaves, colour illustrations, 30 cm) (T 704.947 SUN) in off-campus storage, box 205. 
650 0 |a Storytelling  |z New Zealand  |9 644522 
650 0 |a Mythology, Chinese, in art.  |9 372999 
700 1 |a Ho, K T,  |e degree supervisor. 
700 1 |a Clark, Simon,  |e degree supervisor.  |9 1049704 
710 2 |a Auckland University of Technology.  |b School of Art and Design. 
710 2 |a Auckland University of Technology,  |e degree granting institution.  |9 331914 
856 4 0 |u http://hdl.handle.net/10292/10907  |z Click here to access this resource online 
907 |a .b27822278  |b 20-08-20  |c 27-02-20 
942 |c ET 
998 |a none  |b 27-02-20  |c m  |d s   |e -  |f eng  |g nz   |h 0 
999 |c 1541053  |d 1541053 
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