Behavioral economics and finance leadership : nudging and winking to make better choices / Julia Puaschunder.
This book explores human decision-making heuristics and studies how nudging and winking can help citizens to make rational choices. By applying the behavioral economics approach to political outcomes, it demonstrates how economics can be employed for the greater societal good. It starts with a revie...
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Main Author: | |
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Format: | Ebook |
Language: | English |
Published: |
Cham, Switzerland :
Springer,
[2020]
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Subjects: | |
Online Access: | Springer Humanities and Social Science eBook Collection 2020 English/International |
Table of Contents:
- Part I: Behavioral Economics
- Part II: Digital Behavioral Economics
- Part III: Behavioral Finance. Part IV: The Future of Behavioral Economics.