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  1. 1
    by Payne, Adrian
    Published 1998
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    Relationship marketing for competitive advantage : winning and keeping customers /
  2. 2
    by Brooks, Ian, Dr
    Published 2001
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    10 steps to becoming customer driven : how to build a company that will keep those customers you worked so hard and spent so much money to get /
  3. 3
    by Horovitz, Jacques, 1947-
    Published 2004
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    Service strategy : management moves for customer results /
  4. 4
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    Sense and respond : the journey to customer purpose /
  5. 5
    by Denove, Chris, Power, James D.
    Published 2006
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    Satisfaction : how every great company listens to the voice of the customer /
  6. 6
    by Jacka, J. Mike, Keller, Paulette J.
    Published 2009
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    Business process mapping : improving customer satisfaction /
  7. 7
    by Dalgic, Tevfik, Yeniceri, Tulay
    Published 2013
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    Customer-oriented marketing strategy : theory and practice /
  8. 8
    Published 2013
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    Customer service counts : study guide.
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