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  1. 1
    by Christiaans, Lena
    Published 2013
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    International employer brand management : a multilevel analysis and segmentation of students' preferences /
  2. 2
    by Pennemann, Karin
    Published 2013
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    Retail internationalization in emerging countries : the positioning of global retail brands in China /
  3. 3
    Published 2016
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    Springer eBooks
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    Fashion brand internationalization : opportunities and challenges /
  4. 4
    Published 2018
    Streaming video
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    Henry Stewart Talks: Business & Management
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    How can a local brand compete against international giants : Jollibee or "Asia's McDonald's" /
  5. 5
    Published 2014
    Streaming video
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    Henry Stewart Talks: Business & Management
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    Building global brands /
  6. 6
    Published 2009
    Streaming video
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    Nation branding /
  7. 7
    Published 2009
    Streaming video
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    Henry Stewart Talks: Business & Management
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    International branding /
  8. 8
    Published 2009
    Streaming video
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    Brands across the Mekong : a dual case history /
  9. 9
    Published 2009
    Streaming video
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    Henry Stewart Talks: Business & Management
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    International product policy /
  10. 10
    Published 2009
    Streaming video
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    Henry Stewart Talks: Business & Management
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    Place branding and product-place image effects /
  11. 11
    Published 2018
    Streaming video
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    Henry Stewart Talks: Business & Management
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    Internationalization of an emerging country brand : from a corner shop in Istanbul, to Oxford Street, London /
  12. 12
    by Sinning, Carolina
    Published 2022
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    International strategic management of brands and online firms : essays on perceived brand globalness, endorsed branding, and e-commerce firms' internationalization /
  13. 13
    Published 2020
    Ebook
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    IGI Global e-Book Collection
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    Global branding : breakthroughs in research and practice /
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