Books & media

Consumer behavior Marketing 166 Consumption (Economics) 142 Consumers 116 Psychological aspects 115 Social aspects 106 Psychology 52 Research 51 Marketing research 46 Economic aspects 39 Advertising 38 Branding (Marketing) 38 Management 38 Consumers' preferences 35 Internet marketing 32 Attitudes 29 Decision making 29 History 29 Electronic commerce 27 Customer relations 24 Consumer satisfaction 23 Brand name products 21 Moral and ethical aspects 21 Retail trade 21 Shopping 19 Technological innovations 19 New products 18 Tourism 18 Environmental aspects 17 Social responsibility of business 17