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Consumer behavior Consumers 6 Marketing Psychological aspects Psychology Consumption (Economics) 3 Decision making 2 Neuromarketing 2 Social aspects 2 Advertising 1 Authenticity (Philosophy) 1 Brain 1 Brand choice 1 Branding (Marketing) 1 Communication in marketing 1 Culture 1 Culture and globalization 1 Economic aspects 1 Emotions 1 Health promotion 1 Identity (Psychology) 1 Imaging 1 Magnetic resonance imaging 1 Marketing research 1 Motivation (Psychology) 1 Need (Psychology) 1 Neuropsychology 1 Self-actualization (Psychology) 1 Self-esteem 1 Semiotic models 1