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The role of research in advertising : a discussion /
Published 1990
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11 steps to brand heaven : the ultimate guide to buying an advertising campaign /
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Weinreich, Len
Published 1999
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Visual communication design strategies : multidisciplinary human-centred approach in branding and marketing : the thesis is submitted to the Auckland University of Technology in pa...
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Yu, Jenny
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Selling virtue: 'Woke' advertising and corporate ethics
by
Riley, Benjamin
Analyzing consumer responses to humane-oriented CSR advertising appeals in an age of corporate social responsibility: The case of Japan vs. the U.S.
by
Mueller
, et al.
Drug policy: How to fight a war on drugs
by
Allman, Kate
Commentary to 'Analyzing consumer responses to humane-oriented CSR advertising appeals in an age of corporate social responsibility: The Case of Japan vs. the U.S.'
by
Polsa
Knobheads and tech tards
by
Hovenden
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