Conference
PRESTEL'S LESSONS FOR AMERICANS.
| Title: | PRESTEL'S LESSONS FOR AMERICANS. |
|---|---|
| Authors: | Maynes, E. Scott1 |
| Source: | Advances in Consumer Research. 1984, Vol. 11 Issue 1, p520-524. 5p. |
| Abstract: | Prestel, the British version of videotex, has been operating as a commercial information storage and retrieval system for several years. During 1981-82 the author undertook a critical review of Prestel from the consumer viewpoint. The fundamental question explored was the extent to which Prestel provided satisfactory answers to questions addressed to it by consumers, as compared with alternative information sources. This paper summarizes "lessons" for Americans that emerged from the author's review of Prestel. [ABSTRACT FROM AUTHOR] |
| Subject Terms: | *Data transmission systems, *Information storage & retrieval systems, *Information resources, *Consumer protection, *Consumer education, Prestel (Videotex system), Videotex systems, Interactive videos, Television display systems |
| Copyright of Advances in Consumer Research is the property of Association for Consumer Research and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.) | |
| ISSN: | 00989258 |
| Database: | Business Source Complete |
Availability