Periodical

Book Review: Marketing and Football: an International Perspective

Bibliographic Details
Title: Book Review: Marketing and Football: an International Perspective
Authors: Beech, John
Source: International Journal of Sport Management and Marketing; January 2008, Vol. 4 Issue: 1 p123-124, 2p
Abstract: Marketing and Football: an International Perspective, [by Michel Desbordes and Simon Chadwick]. Oxford, Elsevier Butterworth Heinemann, 2007. [ISBN: 0750682043; ISBN13: 9780750682046]
ISSN: 1475896217402808
Database: Supplemental Index