Periodical
Book Review: Marketing and Football: an International Perspective
Title: | Book Review: Marketing and Football: an International Perspective |
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Authors: | Beech, John |
Source: | International Journal of Sport Management and Marketing; January 2008, Vol. 4 Issue: 1 p123-124, 2p |
Abstract: | Marketing and Football: an International Perspective, [by Michel Desbordes and Simon Chadwick]. Oxford, Elsevier Butterworth Heinemann, 2007. [ISBN: 0750682043; ISBN13: 9780750682046] |
ISSN: | 1475896217402808 |
Database: | Supplemental Index |
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