Periodical
For the record.
| Title: | For the record. |
|---|---|
| Source: | Advertising Age. 10/5/1998, Vol. 69 Issue 40, p56-56. 5/6p. |
| Abstract: | Offers news briefs from Ad Age Daily Fax, Daily World Wire and early-week reports for October 5, 1998. Montgomery Ward & Co. awarding creative assignment to Laughlin/Constable; Allied Domecq Spirits USA consolidating media buying and planning account with Zenith Media, New York; Kellogg Co. as short-listing three agencies to possibly add to its roster; Columbia Broadcasting Company (CBS) as topping rivals in key ratings demographic; Other. |
| Subject Terms: | *Advertising agencies |
| Company/Entity: | Montgomery Ward & Co. 005426424 , Laughlin/Constable Inc. , Zenith Media Co. Ltd. , Kellogg Co. 080600430 K |
| ISSN: | 00018899 |
| Database: | Communication & Mass Media Complete |
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