Book
CHAPTER 7: CREATING AND USING A WEB PRESENCE FOR PUBLICITY.
| Title: | CHAPTER 7: CREATING AND USING A WEB PRESENCE FOR PUBLICITY. |
|---|---|
| Source: | Fine Art Publicity. 2005, p69-82. 14p. 3 Black and White Photographs. |
| Abstract: | Chapter 7 of the book "Fine Art Publicity: The Complete Guide For Galleries and Artists" is presented. It discusses the strategies in creating and using web presence for art publicity. It explores the benefits that Web sites brings in exposing art galleries and artists, such as direct selling, and digital image display. Moreover, a sample Web site is presented illustrating the capabilities of the technology for art publicity. |
| Subject Terms: | *Art publicity, *Art museums, Websites, Direct selling, Internet marketing |
| Database: | Art & Architecture Complete |
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