Understanding brands : by 10 people who do /

Understanding brands : by 10 people who do / edited by Don Cowley.

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Bibliographic Details
Other Authors: Cowley, Don (Editor)
Format: Book
Language:English
Published: London : Kogan Page, 1996.
Edition:Pbk. edition.
Subjects:
Brand name products.
Branding (Marketing)
Advertising > Brand name products
Description
Item Description:Includes index.
Physical Description:222 pages : illustrations ; 24 cm
ISBN:074942110X
9780749421106
Availability

City Campus

  • Call Number:
    658.827 UND
    Copy
    Available - City Campus Main Collection
  • Call Number:
    658.827 UND
    Copy
    Available - City Campus Main Collection
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