Public relations campaigns and techniques : building bridges into the 21st century /

Public relations campaigns and techniques : building bridges into the 21st century / Fran R. Matera, Ray J. Artigue.

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Bibliographic Details
Main Authors: Matera, Fran R., 1954- (Author), Artigue, Ray J. (Author)
Format: Book
Language:English
Published: Boston, MA : Allyn and Bacon, [2000]
Subjects:
Public relations.
Description
Physical Description:vii, 280 pages : illustrations ; 24 cm
Bibliography:Includes bibliographical references and index.
ISBN:0205158153
9780205158157
Availability

City Campus

  • Call Number:
    659.2 MAT
    Copy
    Available - City Campus Main Collection
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