Contemporary public opinion : issues and the news / Maxwell McCombs, Edna Einsiedel, David Weaver.
"This book discusses the public opinion process with a focus on the role that the news media play in shaping public opinion. Although heavily influenced by the agenda-setting perspective -- the view that the news media define the important issues of the day and determine how these issues are pr...
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Hillsdale, N.J. :
L. Erlbaum,
1991.
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| Series: | Communication textbook series. Journalism
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| Subjects: |
| Summary: | "This book discusses the public opinion process with a focus on the role that the news media play in shaping public opinion. Although heavily influenced by the agenda-setting perspective -- the view that the news media define the important issues of the day and determine how these issues are presented -- the authors neither support nor refute this claim. They present instead a variety of contemporary scholarship integrated into a coherent picture of public opinion for a general audience."--Publisher description. |
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| Physical Description: | viii, 114 pages ; 25 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0805805370 9780805805376 0805811028 9780805811025 |