New media campaigns and the managed citizen / Philip N. Howard.
"The political campaign is one of the most important organizations in a democracy, and whether issue- or candidate-specific, it is one of the least understood organizations in contemporary political life. This book is a critical assessment of the role that information technologies have come to...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Cambridge ; New York :
Cambridge University Press,
2006.
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| Series: | Communication, society, and politics.
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| Subjects: |
| Summary: | "The political campaign is one of the most important organizations in a democracy, and whether issue- or candidate-specific, it is one of the least understood organizations in contemporary political life. This book is a critical assessment of the role that information technologies have come to play in contemporary campaigns. With evidence from ethnographic immersion, survey data, and social network analysis, Philip Howard examines the evolving act of political campaigning and the changing organization of political campaigns over the last five election cycles, from 1996 to 2004."--BOOK JACKET. |
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| Physical Description: | xxii, 264 pages ; 24 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0521847494 9780521847490 0521612276 9780521612272 |