Effective personal communication skills for public relations / Andy Green.
"Effective Personal Communication Skills for Public Relations analyses how to transform your communications by managing the way you think, act, create messages and network. Covering the 'soft skills' of communications practice, it identifies the key elements used by outstanding commun...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London ; Philadelphia PA :
Kogan Page,
c2006.
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| Subjects: |
| Summary: | "Effective Personal Communication Skills for Public Relations analyses how to transform your communications by managing the way you think, act, create messages and network. Covering the 'soft skills' of communications practice, it identifies the key elements used by outstanding communicators. This essential guide offers practical advice and guidance on understanding new trends and challenges facing communicators, particularly in the use of word-of-mouth, networking and branding."--BOOK JACKET. |
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| Item Description: | Includes index. |
| Physical Description: | xvii, 219 p. |
| ISBN: | 074944407X |