Sports marketing /

Sports marketing / Melissa Johnson Morgan & Jane Summers.

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Bibliographic Details
Main Authors: Morgan, Melissa Jane Johnson (Author), Summers, Jane (Author)
Format: Book
Language:English
Published: Southbank, Vic. : Thomson/Social Science Press, 2005.
Subjects:
Sports > Marketing
Sports > Marketing > Textbooks
Sports > Marketing > Case studies
Sports > Marketing > Australia > Case studies.
Sports sponsorship > Textbooks
Sports > Economic aspects
Description
Physical Description:xvi, 320 pages : illustrations ; 30 cm
Bibliography:Includes bibliographical references and index.
ISBN:0170128598
9780170128599
Availability

South Campus

  • Call Number:
    796.0698 MOR
    Copy
    Available - South Campus Main Collection
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