A very short, fairly interesting and reasonably cheap book about studying marketing /

A very short, fairly interesting and reasonably cheap book about studying marketing / Jim Blythe.

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Bibliographic Details
Main Author: Blythe, Jim (Author)
Format: Book
Language:English
Published: Thousand Oaks, CA : Sage Publications, 2006.
Series:Very short, fairly interesting and reasonably cheap book about-- series.
Subjects:
Marketing > Study and teaching
Marketing.
Description
Physical Description:146 pages ; 21 cm.
Bibliography:Includes bibliographical references (pages 135-138) and index.
ISBN:1412930871
9781412930871
141293088X
9781412930888
Availability

City Campus

  • Call Number:
    658.8 ELY
    Copy
    Available - City Campus Main Collection
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