Beyond good company : next generation corporate citizenship / Bradley K. Googins, Philip H. Mirvis, and Steven A. Rochlin.
"The authors have conducted extensive research into the role of business in public life, and this book developes the themes of that work. It takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms s...
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Palgrave Macmillan,
2007.
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| Edition: | First edition. |
| Subjects: | |
| Online Access: | Contributor biographical information |
| Summary: | "The authors have conducted extensive research into the role of business in public life, and this book developes the themes of that work. It takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy."--Publisher description. |
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| Physical Description: | viii, 280 pages : illustrations ; 25 cm |
| Bibliography: | Includes bibliographical references (pages 257-274) and index. |
| ISBN: | 1403984832 9781403984838 |