Prediction and change of health behavior : applying the reasoned action approach / edited by Icek Ajzen, Dolores Albarracín, Robert Hornik.
This volume honors the work of Martin Fishbein by illustrating the breadth and depth of the reasoned action approach. It demonstrates the profound impact of Fishbein and Ajzen's theories of reasoned action on attitude research as well as on the application of social psychology to the solution o...
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| Other Authors: | , , , |
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| Format: | Book |
| Language: | English |
| Published: |
Mahwah, N.J. :
Lawrence Erlbaum Associates,
2007.
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| Subjects: | |
| Online Access: | Contributor biographical information |
| Summary: | This volume honors the work of Martin Fishbein by illustrating the breadth and depth of the reasoned action approach. It demonstrates the profound impact of Fishbein and Ajzen's theories of reasoned action on attitude research as well as on the application of social psychology to the solution of social problems. |
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| Item Description: | "This book is based on a symposium held in honor of Martin Fishbein's 70th birthday in March 2006 at the Annenberg School for Communication, University of Pennsylvania"--P. ix. |
| Physical Description: | xi, 309 pages : illustrations ; 24 cm |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0805859268 080586282X 9780805859263 9780805862829 |