Understanding and profiting from intellectual property : a guide for practitioners and analysts / Deli Yang.
"This book discusses the strategic and managerial issues surrounding intellectual property (IP) and the international commercialisation of these embedded products in the international market. Four sections cover Fundamentals of IP, Country Factors and Their Impact on IP, International Managemen...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Basingstoke [England] ; New York :
Palgrave Macmillan,
2008.
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| Subjects: | |
| Online Access: | Contributor biographical information |
| Summary: | "This book discusses the strategic and managerial issues surrounding intellectual property (IP) and the international commercialisation of these embedded products in the international market. Four sections cover Fundamentals of IP, Country Factors and Their Impact on IP, International Management of IP and International Strategies of IP. The discussions are supported by relevant case studies and statistical data."--Publisher description. |
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| Physical Description: | xxii, 309 pages : illustrations ; 23 cm |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1403991723 9781403991720 |