Innovations of kansei engineering / Mitsuo Nagamachi, Anitawati Mohd Lokman.
In a marketplace flooded with consumer goods, modern consumers have become incredibly savvy. They have developed to a point where they consider such things as what makes them look beautiful, what improves their character, and how a product enhances their quality of life. If future product developers...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boca Raton, FL :
CRC Press,
[2011]
|
| Series: | Industrial innovation series.
|
| Subjects: |
| Summary: | In a marketplace flooded with consumer goods, modern consumers have become incredibly savvy. They have developed to a point where they consider such things as what makes them look beautiful, what improves their character, and how a product enhances their quality of life. If future product developers do not strategize the market-in concept, consumers will very likely turn their backs on those products. Written by Mitsuo Nagamachi, the founder of the technology, and Anitawati Mohd Lokman, Innovations of Kansei Engineering elucidates a unique product development technology based on customers' feelings, wants, and needs. It defines Kansei Engineering technology, its methods, and the development process related to designing a product. The text details how to construct the intelligent computer system to support new product development using the neural network model and fuzzy logic. It also addresses product quality control management and presents statistical methods of design. Using this innovative technique. you can turn your vision into a shape that can then be transformed into consumer goods that stand out. --Book Jacket. |
|---|---|
| Item Description: | Includes index. |
| Physical Description: | xiii, 140 pages : illustrations ; 24 cm. |
| ISBN: | 1439818665 9781439818664 |