Visual communication : images with messages / Paul Martin Lester.
Visual communication is just as important as verbal communication, if not more important. VISUAL COMMUNICATION: IMAGES WITH MESSAGES shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. And beca...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Boston, Mass. :
Wadsworth,
[2011]
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| Edition: | 5th. edition. |
| Series: | Wadsworth series in mass communication and journalism.
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| Subjects: |
| Summary: | Visual communication is just as important as verbal communication, if not more important. VISUAL COMMUNICATION: IMAGES WITH MESSAGES shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. And because it's packed with study and review tools, this communications textbook not only clearly explains the theories you need to know, it helps you prepare for tests and will help you succeed in the class. |
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| Physical Description: | xiii, 434 pages : illustrations (some colour), maps (some colour) ; 28 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1439082820 9781439082829 1424069246 9781424069248 |