Visual communication : images with messages / Paul Martin Lester.
Visual communication is just as important as verbal communication, if not more important. VISUAL COMMUNICATION: IMAGES WITH MESSAGES shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. And beca...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Boston, Mass. :
Wadsworth,
[2011]
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| Edition: | 5th. edition. |
| Series: | Wadsworth series in mass communication and journalism.
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| Subjects: |
Table of Contents:
- 1. Visual communication
- - Section I. 2. Visual clues
- 3. Visual theories
- 4. Visual persuasion
- 5. Visual stereotypes
- 6. Visual analysis
- - Section 2. 7. Typography
- 8. Graphic design
- 9. Information graphics
- 10. Cartoons
- 11. Photography
- 12. Motion pictures
- 13. Television
- 14. Computers
- 15. The web
- 16. The more you know, the more you see.