Sport as a business : international, professional and commercial aspects / edited by Harald Dolles and Sten Söderman.
"Sport has a number of distinctive characteristics which impact on the extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisat...
Saved in:
| Other Authors: | , |
|---|---|
| Format: | Ebook |
| Language: | English |
| Published: |
Houndmills [U.K.] ; New York :
Palgrave Macmillan,
2011.
|
| Subjects: | |
| Online Access: | Click here to view this book |
| Summary: | "Sport has a number of distinctive characteristics which impact on the extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalisation and commercialisation."-- |
|---|---|
| Physical Description: | 1 online resource (xvi, 263 pages) |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0230306632 9780230306639 |