The thank you economy / Gary Vaynerchuk.
Gary Vaynerchuk contends that the people and companies harnessing the word-of-mouth power provided by multiplatform media -- those that can shift their outlook and operations to be more customer-aware and fan-friendly -- will pull away from the pack and profit in today's markets.
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New York :
Harper Business,
[2011]
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Edition: | First edition. |
Subjects: |
Summary: | Gary Vaynerchuk contends that the people and companies harnessing the word-of-mouth power provided by multiplatform media -- those that can shift their outlook and operations to be more customer-aware and fan-friendly -- will pull away from the pack and profit in today's markets. |
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Physical Description: | xvi, 240 pages, 16 unnumbered pages of plates : colour illustrations ; 22 cm |
Bibliography: | Includes bibliographical references. |
ISBN: | 0061914185 9780061914188 006191424X 9780061914249 |