Understanding the interactive digital media marketplace : frameworks, platforms, communities and issues / Ravi S. Sharma, Margaret Tan and Francis Pereira, editors.
"Increasingly, multimedia content—from music, movies, games, news, books, and digital art to sharable educational material, e-government services, and e-health services—is delivered over broadband networks. With technological advances, cloud computing applications, and social networking approac...
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| Other Authors: | , , |
| Format: | Ebook |
| Language: | English |
| Published: |
Hershey, PA :
Information Science Reference,
c2012.
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| Online Access: | IGI Global e-Book Collection |
| Summary: | "Increasingly, multimedia content—from music, movies, games, news, books, and digital art to sharable educational material, e-government services, and e-health services—is delivered over broadband networks. With technological advances, cloud computing applications, and social networking approaches, many exciting applications are emerging to deliver this content as Interactive Digital Media (IDM).Understanding the Interactive Digital Media Marketplace: Frameworks, Platforms, Communities and Issues presents the results of a large, industry-oriented, multi-national research program. This research seeks to discover usable business models, technology platforms, market strategies and policy frameworks for the emerging global digital economy, particularly for digital media researchers and industry entrepreneurs who wish to reach users around the world."--Publisher's website. |
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| Physical Description: | 1 electronic document. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1283320398 161350148X 1780346506 9781283320399 9781613501481 9781780346502 |