Principles of pricing : an analytical approach /

Principles of pricing : an analytical approach / Rakesh V. Vohra, Lakshman Krishnamurthi.

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Bibliographic Details
Main Authors: Vohra, Rakesh V. (Author), Krishnamurthi, Lakshman (Author)
Format: Ebook
Language:English
Published: Cambridge, UK ; New York : Cambridge University Press, 2012.
Subjects:
Pricing.
Marketing.
Online Access:Click here to view this book
Description
Physical Description:1 online resource (x, 250 pages) : illustrations
Bibliography:Includes bibliographical references and index.
ISBN:1139217887
9781139217880
Availability

Online

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