On becoming a consumer : development of consumer behavior patterns in childhood /

On becoming a consumer : development of consumer behavior patterns in childhood / author, James U. McNeal.

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Bibliographic Details
Main Author: McNeal, James U. (Author)
Format: Ebook
Language:English
Published: Amsterdam ; Boston : Academic Press, [2007]
Subjects:
Consumer behavior > United States
Child consumers > United States
Online Access:Click here to view this book
Description
Physical Description:1 online resource (xix, 408 pages)
ISBN:0080469736
9780080469737
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Online

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