The definitive guide to Google AdWords : create versatile and powerful marketing and advertising campaigns / Bart Weller, Lori Calcott.
Helps the reader develop, manage and optimize digital ad campaigns using Google AdWords.
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Format: | Ebook |
Language: | English |
Published: |
New York, NY :
Apress : distributed to the book trade by Springer Science+Business Media,
c2012.
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Series: | Expert's voice in Web development.
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Subjects: | |
Online Access: | Springer eBooks |
Summary: | Helps the reader develop, manage and optimize digital ad campaigns using Google AdWords. |
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Item Description: | Description based on print version record. |
Physical Description: | 1 electronic document (xx, 368 p.: ill.). |
Format: | Mode of access: World Wide Web. |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 1430240156 9781430240150 |