Marketing research : tools & techniques / Nigel Bradley.
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Oxford :
Oxford University Press,
2013.
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Edition: | Third edition. |
Subjects: |
Item Description: | Previous ed.: 2010. |
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Physical Description: | xx, 527 pages : illustrations ; 25 cm |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 019965509X 9780199655090 |