Visual marketing : from attention to action / edited by Michel Wedel, Rik Pieters.
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Corporate Author: | |
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Other Authors: | , |
Format: | Ebook |
Language: | English |
Published: |
New York :
Lawrence Erlbaum Associates,
[2008]
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Series: | Marketing and consumer psychology series.
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Subjects: | |
Online Access: | Click here to view this book |
Physical Description: | 1 online resource (xii, 307 pages) : illustrations. |
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Bibliography: | Includes bibliographical references and index. |
ISBN: | 113667649X 9781136676499 |