Innovating analytics : word of mouth index--use the next generation of net promoter to increase sales and drive results /

Innovating analytics : word of mouth index--use the next generation of net promoter to increase sales and drive results / Larry Freed.

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Bibliographic Details
Main Author: Freed, Larry (Author)
Format: Ebook
Language:English
Published: Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
Subjects:
Consumer satisfaction.
Marketing research > Statistical methods
Word-of-mouth advertising.
Internet marketing.
Online Access:Click here to view this book
Description
Item Description:Includes index.
Physical Description:1 online resource (290 pages) : illustrations
ISBN:1118779509
9781118779507
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Online

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