Consumer beliefs about Corporate Social Responsibility (CSR) and its influence on consumer support intentions and purchase behaviour : a dissertation submitted to Auckland University of Technology in fulfilment of the requirements for the degree of Bachelor of Business (Honours), 2013 /

Consumer beliefs about Corporate Social Responsibility (CSR) and its influence on consumer support intentions and purchase behaviour : a dissertation submitted to Auckland University of Technology in fulfilment of the requirements for the degree of Bachelor of Business (Honours), 2013 / Afra Abdeen.

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Bibliographic Details
Main Author: Abdeen, Afra (Author)
Corporate Author: AUT University. Faculty of Business and Law
Format: Ethesis
Language:English
Subjects:
Consumers > Attitudes.
Consumer behavior.
Social responsibility of business.
Online Access:Click here to access this resource online (AUT staff and students only)
Description
Physical Description:1 online resource : illustrations
Bibliography:Includes bibliographical references.
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Online

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