|
|
|
|
| LEADER |
00000nzm a2200000 i 4500 |
| 003 |
MiAaPQ |
| 005 |
20221102160735.0 |
| 006 |
m o d |
| 007 |
cr cn||||||||| |
| 008 |
130802s2013 enk ob 001 0 eng d |
| 011 |
|
|
|a Update_FixURLs_1
|
| 020 |
|
|
|z 0745639828
|
| 020 |
|
|
|z 9780745639826
|
| 020 |
|
|
|a 0745678904
|q Ebook
|
| 020 |
|
|
|a 9780745678900
|q Ebook
|
| 020 |
|
|
|z 0745671446
|q Internet
|
| 020 |
|
|
|z 9780745671444
|q Internet
|
| 035 |
|
|
|a (ATU)b1367299x
|
| 035 |
|
|
|a (MiAaPQ)EBC1315640
|
| 035 |
|
|
|a (OCoLC)853364709
|
| 040 |
|
|
|a MiAaPQ
|b eng
|e rda
|c MiAaPQ
|d MiAaPQ
|d ATU
|
| 050 |
|
4 |
|a P94.6
|b .D38 2013
|
| 082 |
0 |
4 |
|a 302.2
|2 23
|
| 100 |
1 |
|
|a Davis, Aeron,
|e author.
|9 1049664
|
| 245 |
1 |
0 |
|a Promotional cultures :
|b the rise and spread of advertising, public relations, marketing and branding /
|c Aeron Davis.
|
| 264 |
|
1 |
|a Cambridge, England ;
|a Malden, Mass. :
|b Polity,
|c [2013]
|
| 264 |
|
4 |
|c ©2013
|
| 300 |
|
|
|a 1 online resource (xi, 247 pages)
|
| 336 |
|
|
|a text
|b txt
|2 rdacontent
|
| 337 |
|
|
|a computer
|b c
|2 rdamedia
|
| 338 |
|
|
|a online resource
|b cr
|2 rdacarrier
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 588 |
|
|
|a Machine converted from AACR2 source record.
|
| 588 |
|
|
|a Description based on online resource; title from title page (ebrary, viewed August 2, 2013).
|
| 650 |
|
0 |
|a Communication and culture
|9 326932
|
| 650 |
|
0 |
|a Communication and culture
|v Case studies
|9 738643
|
| 856 |
4 |
0 |
|z Click here to view this book
|u http://ebookcentral.proquest.com/lib/AUT/detail.action?docID=1315640
|
| 907 |
|
|
|a .b1367299x
|b 27-05-21
|c 28-10-15
|
| 942 |
|
|
|c EB
|
| 998 |
|
|
|a none
|b 27-05-21
|c m
|d z
|e -
|f eng
|g enk
|h 0
|
| 999 |
|
|
|c 1275252
|d 1275252
|
