Identity and leadership in virtual communities : establishing credibility and influence / [edited by] Dona J. Hickey, Joe Essid.

"The presence and ubiquity of the internet continues to transform the way in which we identify ourselves and others both online and offline. The development of virtual communities permits users to create an online identity to interact with and influence one another in ways that vary greatly fro...

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Bibliographic Details
Other Authors: Hickey, Dona J. (Editor)
Format: Ebook
Language:English
Published: Hershey, PA : Information Science Reference, [2014]
Series:Advances in social networking and online communities book series
Subjects:
Online Access:IGI Global e-Book Collection
Description
Summary:"The presence and ubiquity of the internet continues to transform the way in which we identify ourselves and others both online and offline. The development of virtual communities permits users to create an online identity to interact with and influence one another in ways that vary greatly from face-to-face interaction.Identity and Leadership in Virtual Communities: Establishing Credibility and Influence explores the notion of establishing an identity online, managing it like a brand, and using it with particular members of a community. Bringing together a range of voices exemplifying how participants in online communities influence one another, this book serves as an essential reference for academicians, researchers, students, and professionals, including bloggers, software designers, and entrepreneurs seeking to build and manage their engagement online."--Publisher's website.
Physical Description:1 online resource (xviii, 301 pages).
Format:Mode of access: World Wide Web.
Bibliography:Includes bibliographical references and index.
ISBN:1466651512
1466651520
9781466651517
9781466651524
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