Open innovation : new product development essentials from the PDMA / edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin ; cover design, C. Wallace.
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| Other Authors: | , , , |
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| Format: | Ebook |
| Language: | English |
| Published: |
Hoboken, New Jersey :
Wiley,
2014.
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| Subjects: | |
| Online Access: | Click here to view this book |
| Physical Description: | 1 online resource (386 pages) : illustrations, graphs, tables |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1118770854 9781118770856 |