Interfirm networks : franchising, cooperatives and strategic alliances / Josef Windsperger, Gérard Cliquet, Thomas Ehrmann, Georg Henkse, editors.

"The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains, has become an important research topic in the field of economics, marketing, strategic management, and organization theory. This book contributes to the literature on formal and informal inter...

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Bibliographic Details
Other Authors: Cliquet, Gérard (Editor), Ehrmann, Thomas (Editor), Henkse, Georg (Editor), Windsperger, Josef (Editor)
Format: Ebook
Language:English
Published: Cham : Springer, [2015]
Subjects:
Online Access:Springer eBooks
Description
Summary:"The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains, has become an important research topic in the field of economics, marketing, strategic management, and organization theory. This book contributes to the literature on formal and informal inter-organizational governance by providing new insights on contract design, ownership, evolution of cooperation, role of social capital and performance in franchising networks; includes topics of loyalty, reputation and organizational form as well as performance of cooperatives, and discusses the relationship between formal and relational governance in alliances, governance structures of innovation activities, dynamics of interfirm conflicts, and network externalities and alliance formation."--Publisher's website.
Physical Description:1 online resource
Bibliography:Includes bibliographical references.
ISBN:3319101846
9783319101842
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