Cognitive interviewing : a tool for improving questionnaire design / Gordon B. Willis.
"Cognitive Interviewing is ideally suited as a course text for advanced undergraduate and graduate research courses across the social sciences. Professional researchers and faculty in the social sciences as well as practice fields such as medicine, business and education, will also find this an...
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| Main Author: | |
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| Format: | Ebook |
| Language: | English |
| Published: |
Thousand Oaks, Calif. :
Sage Publications,
[2005]
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| Subjects: | |
| Online Access: | SAGE Contributor biographical information |
| Summary: | "Cognitive Interviewing is ideally suited as a course text for advanced undergraduate and graduate research courses across the social sciences. Professional researchers and faculty in the social sciences as well as practice fields such as medicine, business and education, will also find this an invaluable reference for survey research. There is no other book on the market that covers cognitive interviewing as applied to questionnaire design."--Jacket. |
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| Physical Description: | 1 online resource (xii, 335 pages) : illustrations |
| Format: | Mode of access: World Wide Web. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 1452210098 1412983657 9781452210094 9781412983655 |