Planning research in hospitality and tourism / Levent Altinay, Alexandros Paraskevas and SooCheong (Shawn) Jang.
This book provides an accessible, concise and practical guide to planning, conducting and analysing research in tourism and hospitality. The authors skilfully introduce the basic principles and techniques of research in the international hospitality and tourism sectors, and provide detailed guidance...
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Main Authors: | , , |
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Format: | Ebook |
Language: | English |
Published: |
Abingdon, Oxon :
Routledge Taylor & Francis Group,
2016.
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Edition: | Second edition. |
Subjects: | |
Online Access: | Click here to view this book Click here to view this book |
Summary: | This book provides an accessible, concise and practical guide to planning, conducting and analysing research in tourism and hospitality. The authors skilfully introduce the basic principles and techniques of research in the international hospitality and tourism sectors, and provide detailed guidance on both quantitative and qualitative methods of research. |
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Physical Description: | 1 online resource (xi, 331 pages) |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 1317528638 9781317528630 |