Sponsorship in marketing : effective communication through sports, arts and events / by T. Bettina Cornwell.
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Main Author: | |
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Format: | Ebook |
Language: | English |
Published: |
Oxfordshire, England ; New York :
Routledge,
2014.
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Subjects: | |
Online Access: | Click here to view this book |
Item Description: | Includes indexes. |
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Physical Description: | 1 online resource (181 pages) : illustrations, tables |
ISBN: | 1317810449 9781317810445 |