Handbook of cross-cultural marketing / Paul A. Herbig.

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Bibliographic Details
Main Author: Herbig, Paul A. (Author)
Format: Ebook
Language:English
Published: Binghamton, NY : International Business Press, [1998]
Subjects:
Online Access:Business Source Complete
Description
Physical Description:1 online resource (xvi, 375 pages)
Format:Mode of access: World Wide Web.
Bibliography:Includes bibliographical references and index.
ISBN:1315865491
1317957865
1317957873
9781315865492
9781317957867
9781317957874
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